Prime Day sale: Amazon has announced Prime Day in India on August 6-7, making it the first market for the company’s global annual sales event this year. The e-commerce company also expects the annual sales event to be larger this year from the previous editions.

Amazon had earlier announced it was pushing the Prime Day sale, which is annually held in July, due to the pandemic. In the US, the sale could be pushed to as far as October, according to reports. “India is the first market for Amazon Prime Day this year,” said Akshay Sahi, director, and head of Prime, Amazon India.

To give some context, Prime Day is an annual sale event that’s exclusively aimed at Amazon’s Prime subscribers across the world. The company usually reveals its key deals alongside announcing the event. However, this time, it has mentioned on the Prime Day 2020 microsite that some of the major offers will be revealed starting July 23.

Amazon Prime Day 2020 deals, offers

Meanwhile, Amazon has said that starting 12 am (midnight) on August 6, there would be best deals across smartphones, consumer electronics, appliances, TVs, kitchen, daily essentials, toys, fashion, beauty, and other categories. The company has also teased “best ever deals” on Echo, Fire TV, and Kindle devices. Further, there will be over 300 new product launches from brands including Samsung, Jabra, Titan, JBL, OnePlus, Microsoft Xbox, and Xiaomi, among others. Customers will also get rewards of over Rs. 2,000 on everyday essential payments and shopping via Amazon Pay.

To set the pitch for the sale event, Amazon will offer Prime members with the option to avail 20 percent cashback up to Rs. 200 on the Prime Day sale for making a purchase between July 23 midnight and until August 5 from products offered by various small and medium businesses (SMBs). There will also be free in-game content along with new content launching across popular mobile games listed for Prime members.

You can expect interesting deals on various smartphones, laptops, and other gadgets during the Prime Day sale. There will also be a 10 percent instant discount for HDFC customers across various products. Furthermore, the two-day sale event will offer a list of no-cost EMI options and exchange offers.

Also, The listing on the website suggests that Amazon will release movies like Shakuntala Devi, Gemini Man, Birds of Prey, and Bandish Bandits on Prime and specially handpicked songs from artists on Prime Music.

Additionally, the e-commerce giant will offer 10 per cent instant discount on HDFC debit/credit cards and EMI transactions and 5 per cent Reward points with Amazon Pay ICICI Bank cred card. 

It is worth noting that the benefits on Amazon Prime can be availed only by subscribers with Prime membership. You can purchase it for Rs 129 monthly and Rs 999 yearly. 

Like Netflix and Hotstar, Amazon Prime also brings a collection of hundreds of TV shows, movies, web series and documentaries.