Samsung TV Plus Launch in India: The South Korean giant on Wednesday announced the launch of Samsung TV Plus, a service that offers consumers ad-supported select live channels and on-demand videos, with no additional device or a set-top box, in the Indian market. Samsung is offering a “100% free” OTT streaming service for its smart TVs.
Samsung TV Plus is now available in 14 countries including the US, Canada, UK, Germany, France, Italy, Spain, Switzerland, Austria, Korea, Australia, Brazil and Mexico.
Samsung TV Plus service catalogue
In India, Samsung is kicking off the proceedings with 27 global and local channels. “More partners will be on-boarded soon to make the service more robust,” the company said. Globally, the service offers live and on-demand TV from over 800 channels.
Samsung TV Plus service: How to Access
Firstly, to access the service, consumers first need to have a Samsung Smart TV (2017 model onwards) and secondly, a WiFi internet connection.
Samsung TV Plus services will be “immediately” live across all Samsung smart TV models dated 2017 to 2021. Users will be able to access 27 global and local channels.
Unlike popular OTT platforms Netflix, Amazon Prime, and others, the Samsung TV Plus has no paid subscriptions, or necessary debit or credit card sign-ups.
Samsung TV Plus: everything to know
The service made its debut in 2015. Samsung touts it as a “100% free” service with over 15 million active users. Unlike Netflix, Amazon Prime, and others, there are no paid subscriptions, or necessary debit or credit card signs ups, on Samsung TV Plus.
“Over the last one year, consumers have been spending more time at home. Their television sets and smartphones have become the centers of their lives, for both entertainment as well as information. We also noticed that consumers now immensely value great media content, reason why we chose to introduce Samsung TV Plus in India,” Reshma Prasad Virmani, Director, Services, Samsung India, said in a statement. “Over the next few months, we expect to scale TV Plus to add more channels and content.”
“Consumers now immensely value great media content, reason why we chose to introduce Samsung TV Plus in India. Over the next few months, we expect to scale TV Plus to add more channels and content,” said Reshma Prasad Virmani, Director, Services, Samsung India.
The company said that more partners will be on-boarded soon to make the service more robust.